Mimetic

The mimetic theory of desire, an explanation of human behavior and culture, originated with the French historian, literary critic, and philosopher of social science Rene Girard (1923-2015). The name of the theory derives from the philosophical concept mimesis, which carries a wide range of meanings. In mimetic theory, mimesis refers to human desire, which Girard thought was not linear but the product of a mimetic process in which people imitate models who endow objects with value.[1] Girard called this phenomenon "mimetic desire", and described mimetic desire as the foundation of his theory: "Man is the creature who does not know what to desire, and he turns to others in order to make up his mind. We desire what others desire because we imitate their desires." https://en.wikipedia.org/wiki/Mimetic_theory

Mimesis (/mɪˈmiːsɪs, mə-, maɪ-, -əs/;[1] Ancient Greek: μίμησις, mīmēsis) is a term used in literary criticism and philosophy that carries a wide range of meanings, including imitatio, imitation, nonsensuous similarity, receptivity, representation, mimicry, the act of expression, the act of resembling, and the presentation of the self. https://en.wikipedia.org/wiki/Mimesis